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Member Spotlight - Steve Montanez

Member Spotlight - Steve Montanez

Showcase of Homes

For this one just post the picture and a few sentences and a link to the rest of the article.


For over 50 years the annual Showcase of Homes has brought some of the most beautiful homes, the most modern trends, and introduced Las Cruces to some of the best builders in Southern New Mexico. Showcase of homes will begin on April 26th and will run Friday - Sunday for two weekends. This year NMCA gets to celebrate 51 years in homebuilder excellence with ten amazing homes to showcase. As a Las Cruces REALTOR®, there are many ways you can make Showcase a successful part of your spring homebuyer season. Here are a few ways to get the most out of showcase; at little to no cost to you.


  • Schedule a home tour with your clients: Getting past and current clients together is a great way to show them the homes and get to know their likes and dislikes in their next home. If planned well, this can be a very successful they will not forget. Partner with an affiliate to provide lunch or snacks, hold a drawing, take lots of pictures and video. Get creative and make it yours. If done successfully, your clients will call you yearly to ask about the showcase. This is a great way to stay connected with your network.


  • Take your followers on an online tour: If you're into social media marketing, this is an easy and fun way to show you are a market expert and share some info with your clients. Of course, Builders will appreciate you showcasing their product. Record an interview with them, share different specs & materials, every home has its own unique features, and your clients will appreciate you educating them on the latest builder features. Partner with a colleague, a lender, or one of the builders. The possibilities are really endless.


  • Get Involved: Every year, Showcase of Homes brings many opportunities for        sponsorships, event planning, marketing, partnerships, you name it. You have the opportunity to meet with trade professionals, designers, engineers, builders, lenders, they are all involved in this great event, and every year they roll up their sleeves to help make this event successful. Hold a VIP event, host a sponsor event, deliver goodies to every home. Host online giveaways. I've been proud to say for the last ten years I've been involved with this event and this association, and it's been an amazing contribution to my own business and professional development.


There are so many ways that every Real Estate professional can utilize showcase of homes. As hundreds of prospective buyers, sellers, and their friends and families will walk through homes, you will run into friends you have not seen in years, old clients, and past work colleagues. You'll make new friends and learn from some of the most skilled builders in Southern New Mexico. And best of all, you'll have lots of fun. See you at the Showcase.


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